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Analysing key factors affecting longevity of film’s screening in cinemas

Stulenkova, Maria (2024) Analysing key factors affecting longevity of film’s screening in cinemas. Bachelor's Thesis, Mathematics.


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The data analysis field nowadays is becoming commonly integrated in the film industry to gain insight on the success of their projects. This bachelor project applies survival analysis to the data of 905 wide released movies produced and screened in the US from 2013 to 2018. The aim is to explore the effects of production level and release stage film’s characteristics on its success, where we define success as the amount of screening days. The methodology consisted of the Cox regression model with mixed effects, where we proposed the shared frailty for film distributors. In addition, we include the model validation and comparison with the standard Cox proportional hazards model. The results suggest that variables such as a film’s rating, opening gross and opening theatres amount compared to maximum theatres affect the films survival. The effect of the running time is partly supported, while genres were not significant for the model.

Item Type: Thesis (Bachelor's Thesis)
Supervisor name: Grzegorczyk, M.A. and Krijnen, W.P.
Degree programme: Mathematics
Thesis type: Bachelor's Thesis
Language: English
Date Deposited: 29 Feb 2024 15:00
Last Modified: 29 Feb 2024 15:00

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